A greater vantage point.

Acuity Partners is a specialist strategic advisor that brings clarity to the complexities and competitiveness of the private markets landscape.

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About

We have the knowledge, network, and investment acumen necessary to strategically evolve our clients’ businesses.

With over six decades of private markets experience, we translate the nuances of the GP:LP relationship into actionable insights born from our unique combination of experience, analysis, and objectivity. Our goal is to create tangible impact, guiding our clients to a clearer view of their stakeholder perceptions, value proposition, market position, and strategic priorities.

Approach

We see each client as a unique puzzle of investment strategy, team, track record, and alignment; and our engagements are customized accordingly.

We collaboratively collect, assess, and translate investor, industry, and internal viewpoints. Through this process, we integrate insights while working with our clients to enable them to evolve.

  • 01

    Collect

    Internal and/or external perceptions and data are gathered to inform an in-depth understanding of a firm’s market positioning, levels of partnership resonance, opportunities, and challenges.

  • 02

    Assess

    The Acuity Partners lens, our ‘insider’ perspective and objective point of view, is applied to all collected findings. We meticulously analyze and evaluate insights and data, leverage our deep private markets experience, and draw on industry best practices to assess our client’s level of ‘investability’ and ‘goodwill’ through the eyes of its investors or partners.

  • 03

    Translate

    In-depth findings, analytics, and viewpoints are translated into actionable, solutions-oriented strategic considerations. Areas for improvement and growth that align with our client’s objectives are identified. Acuity crafted recommendations bridge the gap between insight and execution.

  • 04

    Evolve

    We aim to create immediate impact and value for our clients. Acuity engagements lead to novel data-informed viewpoints, enhanced relationships, compelling value propositions, and stronger market positions. We foster internal buy-in and spark aligned momentum among client teams that leads to profound near- and long-term change.

Practice Areas

Across our three practice areas,
Acuity brings clarity to complexity.

Our client engagements address two fundamental questions: the investability of the product and the strength of the firm’s relationships. These learnings guide firms to more informed decisions, and ultimately, help them evolve.

Market Readiness


Tap into our institutional investor mindset and experience to better position and prepare your firm to go-to-market.

Perception Studies


Leverage Acuity’s insider status to access difficult-to-attain perceptions and learn what stakeholders really think – the ‘unsaid 20%.’

Firm
Building


Evolve and optimize your firm and its strategic direction.

Network & Clients

We are connected within a vast network of GPs, LPs, and industry participants.

Our relationships are built on trust, granting our team a credibility that leads to deeper insights and perspectives for our clients. This experience and unparalleled access enables Acuity to advise like few others and offers our clients distinct advantages. Since its inception in 2018, Acuity Partners has worked with an array of blue-chip private markets firms.

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01
Team

We are deeply experienced in private markets investing, strategy, investor engagement, and relationship building.

As important as our experience and expertise is how we work. Our team is composed of listeners and thinkers – trusted confidantes who actively collaborate with our clients.

Acuity Partners Experience
  • 50+

    engagements completed since Acuity was founded in 2018

  • 30+

    unique clients in the past 5 years

  • 250+

    GP professionals interviewed and/or coached

  • 350+

    LP professionals interviewed

  • 1,300+

    LP and GP online surveys completed

Partner Prior Experience
  • $26+ billion

    of fund commitments led

  • $60+ billion

    of fund commitments overseen

  • 450+

    manager diligences led and/or overseen

  • 3,000+

    fund products screened

  • 140+

    LPAC seats held

Julie Gray


Co-founder & Managing Partner

headshot of Jennifer Morais, Acuity Partners co-founder and managing partner

Jennifer Morais


Co-founder & Managing Partner

Christine Winslow


Partner

Pan Li


senior associate

Ignacio del Peral Sicre


Associate

Harrison Ke


Associate

Stephanie Merriman


Associate

Kristen Thomas


operations manager

We're building our team.

Want to help us bring clarity to complexity?

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Discover a greater vantage point.

Partner with us to gain a clearer view of your firm from every angle.